The Nordic contries’ leading supplier in sporting equipment implements marketing strategies, which win in the digtial world
BUSINESS MODEL
SERVICE
TECHNOLOGY
COUNTIRES
BUSINESS MODEL
COUNTIRES
SERVICE
TECHNOLOGY
ABOUT
If you are looking for sports equipment, planning to build a playground or designing urban environments TRESS is your solution. See how we’re helping them win the sport of digital.
TRESS manages the domains tress.com, which operates in the three Nordic countries (Denmark, Norway and Sweden). Tress has +90 employees across their three Nordic offices, which handles more than 10.000 products on their webshop
GOALS
Industry
Sports & Leisure time
Employees
+90
Products
+10.000
Founded
1982
CHALLENGE
With operations in Denmark, Sweden and Norway TRESS chose Iternum Digital as the right partner to plan and optimize their digital marketing on Google Ads and Bing Ads.
The journey started with a search for squash equipment. After that first crossing of paths, it didn’t take long until TRESS and Iternum Digital partnered up to improve TRESS’s digital performance.
“After seeing Iternum Digital’s profound analysis of our Google Ads accounts we learned that there is always something to optimize in a Google Ads account, but that the right foundation needs to be in place first. Iternum Digital has new perspectives and more in depth work than all other agencies we’ve come across.”, Jimmy Seberg, Webshop Manager at TRESS, explains.
“As ever-changing as digital marketing is, it’s great to have an agency that keeps up to date. We have exciting things ahead happening for the company and we feel that Iternum Digital is the right partner to explore those opportunities with.”
– Jimmy Seberg
SOLUTION
When taking over a Nordic company like TRESS, we utilize our native speaking Danish, Swedish and Norwegian inhouse team members to create the most appealing ads creative.
“When having a digital marketing bureau optimizing your accounts you want the language to always be perfect, something we could rely on with Iternum Digital’s international profile“, Jimmy Seberg explains.
After the foundation was in place the real work of optimization could begin.
“As ever-changing as digital marketing is, it’s great to have an agency that keeps up to date. We have exciting things ahead happening for the company and we feel that Iternum Digital is the right partner to explore those opportunities with.”
– Jimmy Seberg
RESULTS
After three months we could see the fruit of the labour. Across the three domains there was a general increase of revenues of +29% and a decrease in cost of -14%.
“We were all excited to see the good results that Iternum Digital was able to help us achieve in just a short amount of time. It really proves that their algorithms are working and that their way of optimizing data is the right way to go for online businesses today“, Jimmy Seberg concludes.
Are you interested in seeing how we can help your business grow digitally? Send us your information and we will contact you for a non-binding conversation.
Iternum ApS
Nordre Fasanvej 91
2000 Frederiksberg
info@iternumdigital.com
+45 32 12 11 00
CVR: 1234567